At EMA, we frequently discuss sustainable production through our EMA Green Seal, but did you know that sustainability can also begin on paper? Writers play a critical role in transforming popular culture and media into a force for good. From Wall-E to The Lorax, media is at its most impactful when it’s telling an engaging story with a moral compass.
Read MoreTake it from me, it’s easy to get caught up in the drama of this iconic love triangle. But here’s your reminder to watch the final few episodes with a greener perspective in mind.
Read MoreFast fashion brands use celebrity appeal to sell an image or a feeling but ultimately result in a physical product that requires human labor and planetary resources to create.
Read MoreThis EMA Gold Seal for Sustainable Production film follows five characters as they navigate through the suspicious disappearance of 17 kids.
Read MoreIt’s critical for a variety of genres and media to include environmental storytelling, which is why we celebrate such work at our annual EMA Awards. Now, let’s take a look at the ways in which Pride and Prejudice embrace sustainability and the natural world.
Read MoreEMA is excited to be awarding Lilo & Stitch with an EMA Green Seal in recognition of their environmental efforts while filming the movie on the island of O‘ahu. To learn more about how sustainability was incorporated on-set, we spoke with Katelyn Holzer, the Lead Set Sustainability Manager, and Fiona Custer, the Set Sustainability Manager.
Read MoreEMA was founded upon the belief that storytelling within film could have a real-world impact. Decades later, the organization has expanded into promoting sustainability within the actual production of those films. Yet, EMA has never stopped advocating for that overarching goal of inspiring the creation of a healthier world. Through their recent report, Sustainability at the Crossroads, Getty Images has provided data-backed insights on the influence of visuals, supporting our belief in the importance of visual storytelling (for example, film and television). By working with and learning from companies such as Getty Images, EMA can better understand the content that will be most efficacious for our mission.
Read MoreDreamWorks' "How to Train Your Dragon" may be a fantasy adventure about Vikings and mythical creatures, but beneath its surface lies a profound environmental message. Through Hiccup's journey from dragon hunter to dragon ally, the story offers valuable insights about humanity's relationship with the natural world.
Here are four environmental lessons we learned from EMA Green Seal for Sustainable Production recipient "How to Train Your Dragon".
Read MoreSummer is in full swing, and so is good television. Apple TV’s latest release, Stick, is on the green, whether on the golf course or in its environmental messaging. The show follows Owen Wilson as Pryce Cahill, a former golf pro down on his luck. He meets a promising golf protégé, Santi (Peter Dager), and takes him on the road in a comically large RV. With only four episodes out, Stick leaves a lasting, sustainable impression.
Read MoreThe climate crisis is daunting, and it's easy to feel overwhelmed by the enormity of the problem. But the truth is, each of us has the power to make a meaningful difference–often right from the comfort of your own home or community. At the recent Environmental Media Association (EMA) Impact Summit, changemakers across various industries shared practical tips that can help us reduce our environmental impact and support a more sustainable future.
Read MoreAlthough EMA primarily focuses on sustainability in film production, its endorsement of environmentalism extends far beyond the scope of entertainment. This is because promoting sustainable practices inherently includes responsible use of natural resources, species conservation, and pollution reduction. Through EMA, we hope to foster a sense of shared responsibility for the environment within all people. In doing so, we are always grateful for the opportunity to speak with individuals in the film industry who share our passion.
Read MoreThe EMA Green Seal is not reserved for large industry film production companies; instead, it is awarded to films of any origin that meet its sustainability requirements. Shane Dolman-Smith and William Priems, two recent graduates of Humber Polytechnic’s Film and Television Production Advanced Diploma Program, played key roles in enabling the film Sinn Seanmhair to receive the Green Seal. With a passion for environmentalism, Shane became the Sustainability Coordinator for the film, taking on the challenge of staying within the crew’s $30 sustainability budget. William worked as a producer, supporting Shane in making the carbon footprint of Sinn Seanmhair as low as possible.
Read MoreHacks is back in bloom this Earth Month, with Season 4 episodes blossoming away. Starring Hannah Einbinder and Jean Smart as Ava Daniels and Deborah Vance, the Emmy-award winning show has cultivated green characters and plotlines throughout. Now pitted against each other, the two women have to overcome simmering tension while working on their late night show.
We spoke with wild horse advocate and actor Sosie Bacon, who will discuss her passion for horses and the environment on Return to Freedom's upcoming EMA IMPACT Summit panel.
Read MoreAround the world, women play a central role in solving the climate crisis, yet they are underrepresented in films about environmentalism. Thankfully, there are iconic examples of women taking environmental action that we hope inspire our industry to tell more of these stories.
Read MoreEcofilming ensures that film productions have the most positive impact on the locations where the shoots we accompany in Latin America occur. In 2024, Ecofilming supported two shootings on the Colombian Caribbean Coast, specifically on Baru Island and Palomino, Magdalena.
Read MoreThankfully, many women in STEM are using the media to highlight their participation and inspire the next generation of women to change the world for the better (a topic we often bring up at our annual EMA IMPACT Summit).
Read MoreAs the 97th Academy Awards are celebrated, it’s reassuring to note that sustainability practices behind the scenes are gaining traction and recognition. Several of this year’s Oscar films earned Environmental Media Association (EMA) Gold and Green Seals.
Read MoreFor those who have attended our EMA IMPACT Summits, you know that Dr. Jay Lemery, co-director of the Climate & Health Program, is at the forefront of connecting climate change with public health. So it's no surprise he was one of the first people we contacted regarding the devastating wildfires in our hometown of Los Angeles.
We sat down with Dr. Jay to learn about wildfires' immediate and long-term effects on public health.
Read MoreWhat better way to connect with those around you than by finding commonality on something we all share: this planet! Throughout a year full of challenges and groundbreaking achievements, the stories we watch as a global audience continue to embed some of the greatest pursuits of our time. Whether it be resilience against a warming planet or setting up work environments that welcome all talents from all walks of life, each year at this annual gala brings that conversation another step forward.
Read More