Dancing for the Ocean: EMA’s Interview with Kristina Makushenko
At the Environmental Media Association, we believe everyone is an environmentalist in their own way. There’s no one specific way to care or get involved, which is why we love sharing different approaches to environmentalism. From artists to athletes to everything in between, your journey is unique and deserves to be celebrated. That’s why we’re diving into a world not often associated with sustainability. Meet Kristina Makushenko, a four-time World Champion in artistic swimming, who uses her massive social media reach and unique talents to raise awareness of ocean conservation. Read our interview with Kristina to learn how she #DancesForTheOcean.
You’re world-famous for being an underwater dancer. Was it always your goal to connect your dancing with the environment, or was there an “ah-ha” moment?
It wasn’t something I planned — it grew naturally from spending time underwater. “Underwater, my body became a bridge between humans and nature.” The ocean has its own rhythm, and when I learned to move with it instead of against it, I noticed wildlife responding to my presence. Dance underwater isn’t just movement — it’s a conversation. Through my performances, people can feel the beauty and fragility of the ocean without me having to say a word. That’s when I realized my art could carry a deeper purpose, turning the ocean itself into a stage for awareness and respect.
What is your advice for other athletes, creators, or artists who want to turn art into purpose?
Start with your passion, not your platform. What do you love doing most? What makes your heartbeat faster? “Purpose emerges when your art reflects your values.” For me, underwater dance became a way to inspire respect for the ocean, but it started simply as doing what I loved in a mindful, intentional way. Be honest, stay present, and trust that your care will translate into impact. People notice intention before they even notice talent. Art can be a stage for change — no matter what medium you use.
You have a unique approach to including wildlife in your art. How do you approach wildlife, and why can being too aggressive be harmful?
I never chase or force interactions with animals. Underwater, stillness is a form of respect. “The most magical moments happen when I simply wait.” If I move too quickly or try to control the moment, animals feel threatened or stressed, and that connection is lost. Instead, I move slowly, listen to the water's rhythm, and let wildlife decide whether to approach. That approach is safer for the animals while creating authentic, shared experiences that translate to my audience — and it keeps the ocean stage natural and alive.
How do you use your art to support nonprofits like the Ocean Conservancy?
My art acts as a doorway for awareness. “Nonprofits show people how to protect what they love.” Through underwater dance, I can capture attention, evoke emotion, and tell a story about the ocean’s beauty and fragility. Organizations like Ocean Conservancy provide actionable steps to protect it. Collaborating allows my performances to reach audiences who might not otherwise engage with environmental issues, showing that caring for the ocean can be inspiring, accessible, and joyful.
Finally, how can people follow and support your work?
People can follow my underwater journey on Instagram @kristimakusha, where I share performances, stories, and messages about ocean conservation. My work is about more than just dance — it’s about turning the OCEAN into a stage, creating moments that let people feel its wonder and delicate balance.
Protecting the ocean isn’t optional — it’s both a responsibility and a privilege. “Every performance can spark care, not just awe.” Over the years, I’ve learned to move with the rhythm of the water, respect the life around me, and translate those experiences into art that inspires connection, empathy, and action. By watching, sharing, and supporting ethical ocean initiatives, people can help turn awareness into real-world protection. Together, we can make every ripple count.
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Interview conducted by EMA Managing Director, Marketing, Jay Jasinski.