Who says one person can't make a difference? Less than six months ago, Lucy Clarke launched The Greenify Project from her bedroom in the UK. Clarke is an authentic content creator who focuses on promoting sustainable and conscious choices. She serves as a leading example for media companies committed to making a positive impact.
We had the pleasure of speaking with Lucy about her project and how young people can play a significant role in combating climate change.
Read MoreAs April unfolds, we find ourselves presented with an opportunity to explore a collection of films on streaming platforms that resonate with the spirit of Earth Month. This guide will navigate several documentaries and fictional narratives that shed light on environmental issues and our interconnectedness with the planet.
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March was a month full of sustainable fashion wins, with online platforms, mainstream retailers, consumers, and Congress all getting on board. The 2024 Green Carpet Fashion Awards, one of the most significant events in sustainable fashion, took place with a star-studded guest list, including Zendaya, Donatella Versace, John Legend, and more. Plus, designer, and creative director Gabriela Hearst was honored in a big way for her moves to revolutionize sustainable fashion.
Read MoreThe new year is off to an excellent start for sustainability and innovation! On February 5th, 2024, we marked a significant music industry milestone with the first (inaugural) Music Sustainability Summit in Downtown Los Angeles. This groundbreaking event, organized by the Music Sustainability Alliance, served as a hub for tools, best practices, case studies, and events to foster relationships for a sustainable future in the music industry. The overwhelming demand for attendance, exceeding capacity, necessitated a move to The Novo at L.A. Live, underscoring the industry's eagerness for sustainability.
Read MoreGayatri Sehgal, a unique voice at the intersection of mindfulness, veganism, and climate justice, brings a distinct perspective to these interconnected issues. As a Yoga scholar-practitioner, artist, and climate justice activist, Gayatri harnesses wellness as a potent tool for empowerment and advocacy. Their work is about amplifying the voices of the voiceless and inspiring others to use mindfulness as a catalyst for activism. Through their initiative, Bodhisattvism, Gayatri empowers ecologically and socially engaged individuals in their biopsychosocial resilience through Yoga and mindfulness facilitation, all guided by the principles of total liberation and climate psychology. We had the honor of chatting with Gayatri to delve deeper into their impactful work.
Read MoreFebruary was a fashion-filled month with its fair share of sustainable fashion moments and fast fashion scandals. Everybody is joining the conversation, including Billie Eilish, Lana Del Rey, French politicians, the Kardashians, and Monica Lewinsky. From the red carpet to the Super Bowl, here are the top fashion moments from February 2024.
Read MoreStorytelling is a powerful force. It shapes cultures, drives conversation, and pushes movements forward. It also reflects the realities of our time. We started 2024 by honoring and paying tribute to all who use their reach to promote impactful storytelling. The 2024 Environmental Media Association Awards saw many environmentally-conscious influencers, celebrity activists, and corporate executives unite to make our planet a place that supports us all entirely and equitably.
Read MoreThe EMA Awards are all about celebrating environmental storytelling, from feature films on the silver screen to sustainable looks on the green carpet.
The EMAs are one of the only awards shows where every outfit has a sustainability story: outfit repeats, sustainable brands, thrift finds, and vintage pieces all had their moment on the green carpet. Read on for some of the best sustainable looks from the 33rd EMA Awards.
Read More2023 was a historic year for our industry. The entertainment industry endured two pivotal strikes for better business practices from the Writer's Guild of America and SAG-AFTRA, which have not occurred simultaneously since 1960. Further, this summer saw the phenomenon of Barbenheimer (both films that received our EMA Green Seal) and fellow Swifties coming out in support of the Eras tour, both in concert and at the theaters.
As the industry reflects on what led to success for these narratives and those involved in the filmmaking process, they also looked at how to innovate storytelling moving forward in a world increasingly impacted by climate change. Here are five ways Hollywood drives sustainability forward in 2024 in the latest EMA exclusive.
Read MoreWhile many of us were out holiday shopping and hunting for Boxing Day deals, fashion leaders gazed into their crystal balls to determine where the industry would go next. From the world stage at COP28 to local shopping streets, the end of the year showed glimmers of progress and promise, but much left to be desired. As we move from 2023 into a new year, these decisions will shape the fashion industry's future.
Read MoreAs an organization that takes critical climate news and science and turns it into shareable content for the public, we applaud any account doing the same. That's why we connected with Amea, who is doing a fantastic job reaching a broad audience with fun and engaging climate content on social media.
Read our interview with Mae to learn about the struggles and joys of climate messaging.
Read MoreWe are excited to share and amplify the advances in cleantech happening in the entertainment industry and how they benefit industries beyond. Earlier this month, the Clean Mobile Power Initiative, an organization dedicated to establishing zero-emission mobile energy at scale in entertainment, launched the Cleantech Demo Days for Film and TV Production at the renowned Sunset Studios in Los Angeles, where we hosted the 2022 EMA Awards. This two-day event showcased all the incredible innovations in cleantech aimed at divesting from fossil fuel energy and greening the entertainment industry.
Read MoreAs the snow starts to dust the streets and the scent of pine fills the air, December arrives with its magic, inviting us to cozy up and indulge in the warmth of holiday films. But this year, let's not only revel in the seasonal cheer; let's take a step further. As we prepare to stream our favorite movies, why not celebrate the spirit of sustainability and environmental consciousness? This December, join EMA in discovering a curated selection of films that entertain and carry the powerful message of environmental stewardship and sustainable production.
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This November showed signs of a shifting fast fashion landscape, with garment workers challenging industry norms and clothing resale platforms. In the meantime, fashion founders Stella McCartney and Kim Kardashian made headlines for their statements on climate. Read on to learn more about the top sustainable fashion stories this month.
Read MoreWho wants to get involved with something destined for failure? Though our environmental issues are legion and progress is slow, we must maintain hope. Thankfully, many educators, advocates, and activists remind people that good things are happening. We spoke with Alaina Wood to learn how a modern climate influencer keeps her audience's morale high.
Read MoreFrom the runway to the big screen, October saw sustainable fashion reaching new audiences as we concluded another season of fashion weeks worldwide. Read on to learn about how Leonardo DiCaprio, Stella McCartney, and other industry leaders are pushing sustainability forward.
Read MoreIt seems counterintuitive that the brightest minds in science have difficulty communicating. Exploring the depths of the ocean? No problem. Processing decades of data to make critical climate models? Sounds fun. Explaining it all to the public? No thanks.
Read MoreKaty Ho (she/her) is a Chinese Canadian writer, activist, and daughter of refugees who explores the intersections of gender, climate, and pop culture through her work. When she’s not writing about feminism and climate justice, you can find her hosting book club meetings, visiting her local thrift store, and coaching the next generation of climate leaders. Enjoy our interview!
Read MoreAs an expression of acknowledgment, we have compiled a unique streaming guide that not only entertains but also educates to honor and celebrate Native American Heritage Month. Bringing to light films, series, and documentaries that amplify Native American storytellers' voices, we invite you to explore diverse narratives, compelling histories, and vibrant traditions.
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Fast fashion is a human rights crisis, with many large brands relying on underpaid and protected labor and operating in countries without solid pollution laws. Thankfully, there are people like sustainable fashion advocate Aishwarya Sharma who use their tremendous platforms to raise awareness around solutions.
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