In 2022, a total of 12 Paramount productions received Green or Gold Seal recognition from the EMA. The EMA Green Seal is a two-tier recognition program honoring progress in sustainable production practices across movies, TV shows, filmed commercials, and print advertising.
Paramount is making significant strides in enhancing its overall environmental performance by addressing the environmental impacts of production.
Genesis Butler has a special request for Prince William’s Earthshot Prize.
PEOPLE exclusively reveals that the 16-year-old animal rights and climate activist has partnered with Generation Vegan to ask the Prince of Wales to add a meat alternative category to his prestigious environmental prize. Butler, who has been a vegan since age 6 and gave her first TED Talk at age 10, argues that adding a plant-based prize is urgent for the planet’s sake.
Read MorePioneering the intersection of environmental stewardship and creative storytelling, the Film & Electronic Arts Department at CSULB is shaping a new generation of green filmmakers.
Read MoreExtreme weather is causing alarm around the world right now, and Twitter is asking: how much more can we endure before we act?
Read MoreWe use our content platforms to represent, explore, and champion issues that align with our values and impact our viewers.
Read MoreFast X, which hit theaters May 19, launches the final chapters of the Fast & Furious saga. It takes one of cinema’s most storied and popular global franchises to new heights while piloting clean energy practices, reducing emissions, and cutting back on waste.
Read MoreHollywood superstar Natalie Portman is no stranger to the glitz and glamour of the film industry, yet she has made a conscious decision to tread a different path. In a fascinating display of sustainability, the Oscar-winning actress has embraced a frugal lifestyle to help combat climate change, proving that eco-friendly choices can be made at any level.
Read More"Why are we allowing this?" asked one group. "$17.5 TRILLION in societal cost so that industry can make billions."
Read MoreThe Environmental Media Association has given the upcoming LeBron James biopic “Shooting Stars” a Gold Seal Award for the sustainable practices used in production of the movie.
It’s believed to be the first movie filmed in Northeast Ohio to have been awarded such a distinction, said Bill Garvey, president of the Cleveland Film Commission.
Read MoreAs studios create long-term plans to drastically reduce their carbon footprint—often with the help of specialized organizations like the Environmental Media Association (EMA) in the U.S. and albert in the U.K.—they are also taking more immediate action to inspire sustainability.
Read MoreSienna Miller, Yara Shahidi and Kit Harington are among the star-studded cast of Apple TV+’s ambitious limited series, which asks what happens to humanity in the near future when global warming upends every aspect of our lives. “I hope people are moved, entertained and perhaps a little bit scared,” says co-star Gemma Chan.
Read MoreSolution-based thinking was the name of the game on the second day of the annual Environmental Media Association Impact Summit, which featured sessions filled with searing insights and new ideas in the battle against climate change and environmental inequity.
Environmental Media Association board co-chair Bass led a discussion about finding climate change lessons in our prehistoric past, while Ali encouraged the media to listen to the people impacted by environmental disasters: "Communities will let you know what they need."
Read MoreJackson, Vice President of Environment, Policy and Social Initiatives at Apple, talks about how stories inspire people to take action and about her lifetime service of environmental protection at the annual Environmental Media Association Impact Summit.
Read More“There's something about seeing the potential extremes of where we're heading ... You walk away thinking about what is the biggest thing you can do in response to this," actress Yara Shahidi said during a panel kicking off the event.
Read MoreTom's of Maine has selected five winning members of its 2022 Incubator.
They are Aliyah Collins; Wawa Gatheru; Alexia Leclercq; Bodhi Patil; and Sanjana Paul.
Read MoreThe EMA plays an instrumental role in steering film and television production toward more sustainable practices. It has been the voice for action and accountability in the industry for more than 30 years.
Earlier this year, EMA announced the launch of a Gen Z-led activist board that’s seeing its members help the industry better understand the concerns of younger audiences. They’re not just looking for carbon offsets or the removal of single-use plastic behind the scenes — although they want that, too. They’re keen on seeing forward-facing narratives happen in productions as well as seeing celebrities walking the red carpets in sustainable designs and talking more openly about their choices.
Read MoreFor over two decades, The Environmental Media Association has been on a mission to bring the planet’s most pressing environmental issues to the forefront of pop culture and to inspire the next generation of change-makers.
Earlier in October, the association celebrated the artists and storytellers leading the way in environmental messaging in the media.
Read MoreThe Green Film School Alliance, of which the AFI Conservatory is a founding member, announced today the addition of 16 new schools to its ranks, more than doubling its membership to 27 sustainability-minded schools.
Read MoreNBCUniversal had another record-setting year at the 2022 Environmental Media Awards – an annual celebration of sustainable production and environmental messaging in the media, hosted by the Environmental Media Association.
Read More
