This Gen-Z Activist Is Offering Prince William $1 Million — Find Out Why

Genesis Butler has a special request for Prince William’s Earthshot Prize.

PEOPLE exclusively reveals that the 16-year-old animal rights and climate activist has partnered with Generation Vegan to ask the Prince of Wales to add a meat alternative category to his prestigious environmental prize. Butler, who has been a vegan since age 6 and gave her first TED Talk at age 10, argues that adding a plant-based prize is urgent for the planet’s sake.

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Sustainability Issue 2023 - The Hollywood Reporter

Sienna Miller, Yara Shahidi and Kit Harington are among the star-studded cast of Apple TV+’s ambitious limited series, which asks what happens to humanity in the near future when global warming upends every aspect of our lives. “I hope people are moved, entertained and perhaps a little bit scared,” says co-star Gemma Chan.

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Inside Day Two of the EMA Impact Summit with Lance Bass, Environmental Justice Advocate Mustafa Santiago Ali and More

Solution-based thinking was the name of the game on the second day of the annual Environmental Media Association Impact Summit, which featured sessions filled with searing insights and new ideas in the battle against climate change and environmental inequity.

Environmental Media Association board co-chair Bass led a discussion about finding climate change lessons in our prehistoric past, while Ali encouraged the media to listen to the people impacted by environmental disasters: "Communities will let you know what they need."

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Turning the Red Carpet Green: A Sustainable Dress Guide Comes to the Oscars

The EMA plays an instrumental role in steering film and television production toward more sustainable practices. It has been the voice for action and accountability in the industry for more than 30 years.

Earlier this year, EMA announced the launch of a Gen Z-led activist board that’s seeing its members help the industry better understand the concerns of younger audiences. They’re not just looking for carbon offsets or the removal of single-use plastic behind the scenes — although they want that, too. They’re keen on seeing forward-facing narratives happen in productions as well as seeing celebrities walking the red carpets in sustainable designs and talking more openly about their choices.

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EMA Awards 2022: The World’s Best Climate and Environmental Storytellers

For over two decades, The Environmental Media Association has been on a mission to bring the planet’s most pressing environmental issues to the forefront of pop culture and to inspire the next generation of change-makers.

Earlier in October, the association celebrated the artists and storytellers leading the way in environmental messaging in the media.

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