July Newsletter: A Conversation With EMA Board Member Stana Katic

screen-shot-2017-08-02-at-7-27-10-am

July Newsletter: A Conversation With EMA Board Member Stana Katic

July, 2017 EMA Newsletter

ema_savethedate2017

The Wonderful Thing About Living Green: A Conversation With EMA Board Member Stana Katic

1. How & when did you become conscious about how your lifestyle affects the planet?

I think a lot of it was just part of my upbringing. People in my family have always had gardens & fruit trees; a lot of my family had household livestock. So, the importance of chemical-free food sources and “nothing goes to waste” mentality was something I was raised with. I suspect caring for the environment was a natural outcropping from that foundation.

2. How important is it for celebrities & influencers to encourage people to be green?

People with a large outreach on social media can be particularly helpful educators. Lifestyle choices that are kind to our natural surroundings are often fun, healthy and easy. Highlighting helpful pointers can do an immense amount to open up new and improved ideas on “how to do it better.”

We can also shed light on current events that are perhaps not covered by mainstream media but are particularly vital to the environment.

Finally, public individuals can be key in giving new green technology the PR boost needed to leap into the marketplace and make products accessible and affordable for everyone.

3. Do you feel your audience is starting to adopt some of your eco-friendly habits?

EMA Board Member Amy Smart posted a video highlighting a clever way to make composting easier. It was serendipitous as I had been looking for more efficient ways to create good, juicy compost for my fruit trees. So, as an audience member myself, I can say I’m definitely adopting other people’s nature-friendly habits.

4. With the 27th Annual EMA Awards around the corner, what is your fondest EMA Awards memory?

I was part of the committee judging documentaries one year. It was the year GMO OMG and Virunga were nominated. All of the documentaries that year were impactful and entertaining. I was moved by them and made a point of sending a shout-out for each one of those projects on my social media platforms. It was a privilege to serve to broaden their reach & audience through the EMA Awards.

5. Do you think people in Europe & Canada are more inclined to be green than here in the US?

Not necessarily. City infrastructure like waste-management (with accountable nation-wide recycling & composting receptacles) or efficient public transit may be more developed outside of the US– Japan is admirable on both of these fronts.
But as far as the average American is concerned, I see many smaller towns and communities that are very diligent about protecting natural waterways from polluting agents, for instance. And then there’s the whole “farm-to-table” movement that is bringing a larger demand for farmers-market-styled, locally-sourced foods.

The wonderful thing about living “green” is that it often entails simple decisions that in many ways create a healthier & more satisfying lifestyle; and I think Americans –especially small farmers and green tech innovators– are doing a great job of leading the way to fueling our bodies and our communities into a healthy and lucrative future.

EMA Board Members Call on Congress to Save Wild Horses


EMA Board Members joined other influential names in the entertainment industry, such as Robert Redford and Elle Fanning, in calling for the protection of our Nation’s wild horses and burros. The letter to Congress, spearheaded by Board Member Wendie Malick, was signed by EMA President and CEO Debbie Levin along with Board Members Lance Bass, Hart Bochner, Frances Fisher, Ian Somerhalder, Amber Valletta, Kimberly Van Der Beek, and Daryl Wein.

“We the undersigned call on Congress to oppose provisions in the president’s 2018 budget that threaten the lives of tens of thousands of wild horses and burros that will be senselessly killed or easily sold to those who would profit from their slaughter.”

Since the letter was released, a Congressional Committee has authorized the slaughter of thousands of wild horses and burros. The battle is not over. We will continue to fight for the protection of our Nation’s wild land and the horses and burros that call it home.

Impact Investing 101 – Calvert Research and Management

In a focus group on responsible investing held in Seattle in July 2017, one investor made the following observation: I am embarrassed by the hypocrisy of my investment portfolio and how it does not align with my values.

This concern epitomizes the disconnect that occurs in many portfolios. You work hard to put your values into practice. Do your investments do the same?

That’s why it’s important to discuss Responsible Investing with your advisor. Together, you can determine what types of investments may work for you. Here are some ideas to get the conversation started.

Impact investing in the Age of Trump

The current administration may not appear to emphasize environmental, social and governance (ESG) issues, but politics doesn’t decrease the need for companies to act. Issues like fossil fuel risk don’t go away because of government policy, nor do the potential savings from renewable energy vanish. In fact, it may increase the opportunity for well-managed companies to forge ahead of rivals who choose not to act.

 Question: What are the best responsible investing opportunities during the Trump Administration?

Dispelling the Myth of Lower Returns

Responsible Investing has historically suffered from the misperception that its participants will likely sacrifice returns. Historical data proves that this isn’t the case. By focusing on ESG issues that have the biggest financial and social impact on company performance, a responsible investing strategy can help find companies in position to manage future challenges.

Question: Do you have any data on how responsible investing vehicles have performed compared to traditional strategies?

All views and opinions expressed are presented for informational and educational purposes only, represent the views and opinions of Calvert Research and Management as of the date of the writing and are subject to change without notice. These views and opinions are not intended to forecast future events or guarantee future results and do not constitute a recommendation or a solicitation to buy or sell any security.
Investing involves risk including the risk of loss.
Calvert Research and Management is a subsidiary of Eaton Vance Corp Two International Place, Boston MA 02110

Restoring Our Planet’s Degraded Land, One Tree at a Time

EMA spoke with Land Life Company’s Founder & CEO, Jurriaan Ruys and Director, Rebekah Braswell to discuss our planet’s degraded lands, how trees help ecosystems and economies, and Land Life’s tree-saving cocoons.

Why do we need ecosystem revitalization? How does planting trees help bring an area back to life?

Our philosophy is that there is no choice but to restore the 2 billion hectares of degraded land (the size of US and China put together). This is necessary for our interaction with nature, and how we are going to move forward as a species. It’s crucial for humans to learn to live with nature and not against it. As for trees, they provide shade and help groundwater infiltration, which helps stop soil erosion. Further, trees are stabilizing vegetation that helps other species; trees capture carbon and clean our air and water, and are the epicenter of most ecosystems.

A lot of people think green solutions mean we have to sacrifice something or slow our economy. Can you disprove that myth? How are solutions such as the cocoon putting people to work?

Bringing things back to the economy is beside the point, it’s about bringing people back to harmony with nature. It’s not about the economy since there’s more to a good life than just money. That being said, you can see economic benefits from what we are doing. For example, we work in very rural areas, and we are putting people to work in the planting and long-term care of the trees. This provides people with work and incomes. A lot of social and economic issues are linked to ecosystem degradation. You need a healthy environment to have a healthy economy.

Carbon capture and offsets are yet another way business is getting involved. Carbon capture starts with a company’s emissions such as employee travel, data centers, offices, which result in x amount of tons of carbon a year. To offset that carbon, companies come to Land Life to work on a project. For example, restoring watersheds. The change you can see in degraded lands is more palatable than just planting trees around the office. By revitalizing degraded places, it creates more of an impact on the local community.

 Can you share with us a recent success story?

In Los Angeles, the restoration of Elysian park is a good example. The area was completely affected by the drought, and a lot of trees had died. The city had a terrible time trying to restore the land. We came in with Disney and the Arbor Foundation for a park work day with our cocoons. We are thrilled to share that the tree survival rate is now over 90%.

Please visit www.landlifecompany.com to learn more.

No Comments

Post a Comment